More brand owners are now looking to expand their businesses abroad through e-commerce as their revenue have reached a plateau due to over dependency on the local Singapore market. Overseas markets have become increasingly important for local companies as one could witness the continuous growth of over 350 million internet users in this region. As reported in Channel News Asia on 5 January 2019, Southeast Asia’s e-commerce market looks set to hit US$102 billion by 2025 from US$23 billion in 2018.
The e-commerce bandwagon brings opportunities but also challenges. Most businesses are now facing competition with other merchants in capturing online sales and many are in dilemma of choosing the right online marketplace with the right target customers.
Discover best practices to expand your e-commerce businesses successfully and unlock a world of export potential through this knowledge sharing session.